Topic
generation
3 articles tagged "generation".
If you’re 18 in Saudi Arabia today: notes on the first Vision-only generation
A Saudi turning 18 in 2026 was nine when the Vision 2030 reforms started accelerating. They have no working memory of pre-Vision Saudi Arabia. The cinemas, the women drivers, the metro, the F1 weekends, the digital government — these aren’t reforms to them. They’re the country.
93%· Vision 2030 delivery
If you’re 55 in Saudi Arabia today: the generation that remembers both
A Saudi turning 55 in 2026 was 46 when the Vision 2030 reforms started accelerating. They built their careers, raised their families, and formed their assumptions in a kingdom that no longer exists — and they did it as adults. The 18-year-old knows only the new; the 25-year-old felt the transition; the 55-year-old remembers both.
93%· Vision 2030 delivery
The generation that learned to drive in their 40s: Saudi women turning 55
A Saudi woman turning 55 in 2026 was 46 when the driving ban lifted in June 2018. Some women in this cohort became grandmothers before they got driver’s licenses. They have lived through a more compressed legal and economic transformation than any other adult population segment, and the data alone doesn’t capture what that took.
36.3%· Women in the workforce